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How to stop apps from tracking you on iPhone

Illustration: How to stop apps from tracking you on iPhoneIllustration

You are viewing the iOS 27.0.1 version of this guide, recorded on iOS 27.0.1 (iPhone 17e) on 11 October 2026. It is kept as it was and not updated. See the iOS 27.2 version.

howtosimply.com/guides/how-to-stop-apps-from-tracking-you-on-iphone/ · Checked 11 October 2026 · iPhone 17e · iOS 27.0.1

In this guide
  1. Open Settings and tap Privacy & Security
  2. Tap Data Linking Across Companies (Tracking before iOS 27.2)
  3. Switch off the Allow Apps to Request switch at the top
  4. If this does not work
  5. Good to know
  6. Video demo
  7. Sources
Quick answer

Open Settings, tap Privacy & Security, then Tracking, and switch off Allow Apps to Request to Track. New tracking requests are then denied automatically. You can also switch off each app in the list underneath.

3 of 3 steps with real screenshots · 5 official sources below

Device
iPhone
Shown on
iOS 27.0.1 (iPhone 17e)
App
Settings
Path
Settings › Privacy & Security › Tracking
Real screenshots
3 of 3 steps
Checked
11 October 2026
Sources
5 official, linked below

Step by step

  1. iPhone screen: Open Settings and tap Privacy & Security

    Open Settings and tap Privacy & Security

    Scroll down the Settings list to the blue hand icon. On our iPhone 17e with iOS 27.0.1 it is below Face ID & Passcode and Emergency SOS, and above Game Center.

    Watch these steps
  2. iPhone screen: Tap Data Linking Across Companies (Tracking before iOS 27.2)

    Tap Data Linking Across Companies (Tracking before iOS 27.2)

    On iOS 27.0.1 this row is called Tracking. It is the second row, under Location Services. On our iPhone 17e the Tracking row showed 0, and Location Services showed 2 while using.

  3. iPhone screen: Switch off the Allow Apps to Request switch at the top

    Switch off the Allow Apps to Request switch at the top

    On iOS 27.0.1 the switch reads Allow Apps to Request to Track. The note under it reads: When this is off, all new app tracking requests are automatically denied. On our iPhone 17e it was off and greyed out, with a second note: This setting cannot be changed because your Apple Account is missing age information.

Watch these steps

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If this does not work

About this guide

Apple requires every app to ask your permission before it tracks you across other companies' apps and websites for advertising. One switch stops all apps from asking.

Screenshots: iPhone 17e, iOS 27.2, dark mode. iOS 27.2 renamed Tracking to Data Linking Across Companies; the iOS 27.0.1 version of this guide keeps the old screens.

Good to know

Apple requires every app to ask before it tracks you across apps and websites owned by other companies for advertising, or shares your information with data brokers. With the switch off, new requests are refused automatically.

On iOS 27.2 the note under the switch also names personalised advertising, measuring advertising effectiveness and sharing your user or device data with data brokers.

Switching it off stops new requests. Apple says that for apps you allowed before, you can choose to ask them all to stop tracking you, or let just those apps continue. You can also turn permission off or on for each app in the list under the switch; ours had no apps in it yet.

You may see a message that the setting cannot be changed. The page gives the reason under the switch.

For web browsing, Safari has its own protection, Prevent Cross-Site Tracking, under Settings, Apps, Safari. Apple says Safari limits third-party cookies and data by default.

Everything else that changed for us in iOS 27.2: what's new in iOS 27.2 on an iPhone 17e.

In short: Settings, Privacy & Security, Data Linking Across Companies (Tracking before iOS 27.2), switch off Allow Apps to Request.

📷 See real photos from the iPhone 17e in our Camera Lab, next to 10 other phones.

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